Google AdWords Launches Android App – But Just in Canada
Google AdWords has continued to improve the tools available to advertisers with the launch of a new Android app to help advertisers manage their campaigns on the go. The bad news is that, so far at least, you can only use it if you live in Canada – though Google promise to expand support to other countries soon. For those who can get at it now, the new app lets advertisers view campaign statistics, update bids and budgets, receive alerts and notifications and even contact a Google expert right through the app. The app is free to download from the Play Store – but, again, only in Canada. Stay tuned.
Bing Lets You Order Takeout Straight From Search
In the continuing battle to add new, unexpected features to search, Bing has just come out one step ahead, adding an ‘Order Online’ button to searches for restaurants that offer online ordering systems for takeout. The button takes you through to U.S. ordering platforms like eat24 and BringMeThat – no word yet on when it might appear in the U.K. for JustEat and HungryHouse. This could be a big help for SEO-savvy takeout places, and is a sign that Bing are just as committed as Google to expanding the purpose of the search engine.
Google Search Penalizes Sites With Unwanted Downloads
Be careful if you’re too quick to force downloads of marketing materials from your sites – Google has announced in a blog post that Search now “incorporates signals that identify such deceptive sites. This change reduces the chances you’ll visit these sites via our search results.” Chrome users will even now begin to see warnings before they visit sites with unwanted downloads, while AdWords is beginning to disable ads that lead to such sites. All of this means one thing: if you’re still trying to force downloads on visitors to your site for any reason, you really need to stop.