Category Archives: Uncategorized

Free Keyword Research Secrets White Paper: Moving Beyond KEI

Posted on February 1, 2010 by Anthony

A while ago I wrote a first draft of a keyword research white paper, outlining Market Appeal’s approach to SEO keyword research. A few industry contacts have been party to it, but nobody else until now. So, I thought that … Continue reading →

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Google vs China: securing data and mobile strategies

Posted on January 13, 2010 by Anthony

With Google’s recent announcement that they may have to pull out of China, the big question that everybody’s asking, is what do they hope to gain? As stated on their blog several advanced hacking attacks, including a shoal of phishing … Continue reading →

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Has Google killed off their regular keyword research tool?

Posted on December 13, 2009 by Anthony

We’ve all got used to Google’s current incarnation of the keyword tool, but is that about to change? I just logged in to a client’s AdWords account to do some keyword research and was taken straight to the new keyword … Continue reading →

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6 of the Best Free Usability Optimisation Tools

Posted on December 2, 2009 by Anthony

When building a website, it’s worth investing in usability, as no site is going to work perfectly from the outset. Five of our favourite usability optimisation tools include: Attention Wizard ClickTale Loop 11 Siverback 4Q Userfly Attention Wizard Eye tracking … Continue reading →

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Free Marketing for Charities

Posted on October 10, 2009 by Anthony

Free Marketing for Charities While we’re not yet at the point at which we can afford to offer our marketing services to charities for free, we do offer them a 20% discount, and know of a number of … Continue reading →